{"id":1092,"date":"2015-09-08T14:00:49","date_gmt":"2015-09-08T17:00:49","guid":{"rendered":"http:\/\/assessa.com.br\/?p=1092"},"modified":"2015-09-08T15:31:33","modified_gmt":"2015-09-08T18:31:33","slug":"quiditat-nwp-at-happi-conference","status":"publish","type":"post","link":"https:\/\/assessa.com.br\/en\/quiditat-nwp-at-happi-conference\/","title":{"rendered":"Quiditat NWP at Happi Magazine Conference"},"content":{"rendered":"[vc_row][vc_column width=”1\/1″][vc_column_text]Rita Corp., Assessa’s distributor at USA, will attend to the Anti-Aging Seminar<\/strong> on September 10th & 11th<\/strong>, hosted by HAPPI Magazine (info here: conference.happi.com<\/a>) at New Brunswick, NJ and have chosen to promote QUIDITAT NWP<\/strong> as their table top ingredient.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/1″][vc_column_text]\n

QUIDITAT NWP<\/h2>\n

REDUCES SKIN SPOTS
\nSOFTENS THE SKIN AFTER EXPOSURE TO THE SUN
\nRELIEVES SYMPTOMS OF SKIN IRRITATION<\/h3>\n

QUIDITAT NWP is a high performance bioactive ingredient composed of active biomolecules from cucumber, potentiated by a synergy with a polymeric network of seaweed polysaccharides.<\/strong><\/p>\n

Cucumber was popular for skin care in ancient Egypt, Greece and Rome. It\u2019s still used around the world in home recipes or by directly applying slices of cucumber to the skin. It heals wounds, hydrates and softens irritated, tired or battered skin.<\/p>\n

On the other hand, industrial products based on extracts of cucumber do not have the same benefits. The conventional processes are unable to extract the bioactive molecules of cucumber thus nullifying it\u2019s benefits.<\/p>\n

Aware of this challenge, ASSESSA scientists developed a unique technology to extract and enhance the activity of all valuable components of the cucumber.<\/p>\n

PROOF<\/h3>\n

Reduces skin spots<\/strong><\/p>\n

Reduces pigmentation in skin spots caused by inflammatory processes (Postinflammatory hyperpigmentation). The effectiveness of Quidgel NWP in lightening skin spots has been demonstrated in a test with volunteers, aged 53 to 77 years old. The volunteers were evaluated, after a period of 5 weeks under treatment, through a high definition photographic record using VISIOFACE 1000 D unit (Khourage-Kazaka, Germany).[\/vc_column_text]

<\/div>[vc_row_inner][vc_column_inner width=”1\/2″]\"\"<\/a>[vc_column_text]The color variation was analysed using the coordinates L * a * b *, as defined by the CIE, where the variation of L refers to the light \/ dark parameters (the more negative the value, the darker the stain) and the variations of a * and b * refer to color variations.<\/strong><\/p>\n

The application of a cream containing 2% of Quiditat NWP was able to lighten the spots (L * Increase in end points) and reducing its coloration (decrease of the values a * and b *) after 5 weeks of treatment.
\nThe data were processed through the software Complete Skin Investigation (Khourage-Kazaka, Germany) and the results were considered statistically significant.[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/2″]\"\"<\/a>[\/vc_column_inner][\/vc_row_inner][vc_column_text]Lightens dark spots and evens skin tone<\/strong><\/p>\n

QUIDITAT NWP was tested on 31 volunteers with skin phototypes I to IV and ages between 18 and 65 years. The volunteers\u00a0used a cosmetic formula containing the product to 2% for 30 days. After this period their perception of improvement was\u00a0assessed. Skin lightening was assessed by image analysis.[\/vc_column_text]

<\/div>[vc_row_inner][vc_column_inner width=”1\/2″]\"\"<\/a>[\/vc_column_inner][vc_column_inner width=”1\/2″][vc_column_text]Skin improvement perception<\/strong><\/p>\n

The volunteers answered a questionnaire after 30 days of product usage at home, evaluating product accep-tability, perception of improvement\/lightening of dark spots and the eveness of the skin tone.<\/p>\n

Among the 31 volunteers, <\/strong>
\n90% approved the product;<\/strong>
\n84% perceived that the product lightened their dark spots ; <\/strong>
\n81% evaluated that the product evened their skin tone. <\/strong>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner]

<\/div>[vc_row_inner][vc_column_inner width=”1\/2″][vc_column_text]Lightening dark spots and eveness of skin tone<\/strong><\/p>\n

The evaluation of the intensity of the color of the spots and the eve-ness of skin tone the face before and after use of the product was performed by image analysis in a given area before (D00) and after (D30) the treatment with the use of Image Plus v.6.0 software.[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/2″]\"\"<\/a>[\/vc_column_inner][\/vc_row_inner]

<\/div>[vc_row_inner][vc_column_inner width=”1\/2″][vc_column_text]The analysis of color variation and calculating the coefficient of variation\u00a0between tones of spots and skin (skin eveness) shows improvements\u00a0in skin tone eveness, demonstrating that in just 30 days it was\u00a0possible to perceive the positive results of the treatment.[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/2″]\"\"<\/a>[\/vc_column_inner][\/vc_row_inner]
<\/div>[vc_row_inner][vc_column_inner width=”1\/2″]\"\"<\/a>[\/vc_column_inner][vc_column_inner width=”1\/2″][vc_column_text]Solar rash reduction through alteration SPF<\/strong><\/p>\n

The anti-inflammatory action in vivo was tested in clinical\u00a0test to evaluate photoprotective efficiency (SPF determination)\u00a0through its incorporation in Gel Cream Sun Block.<\/p>\n

Quiditat NWP reduces the formation of solar rashes\u00a0in a dose-dependent form increasing the SPF by 2.22\u00a0units when incorporated at 2% in a gel cream protective\u00a0formula with base SPF of 16.42.<\/strong><\/p>\n

INCI Name. Water (and) Hypnea Musciformis Extract (and)\u00a0Gellidiela Acerosa Extract (and) Cucumis Sativus (Cucumber)\u00a0Seed Extract[\/vc_column_text][\/vc_column_inner][\/vc_row_inner]

<\/div>[vc_row_inner][vc_column_inner width=”1\/2″][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_column_text]\n\n\n\n\t\n\n\t\n\t\n\t\n\t\n\t
PRODUCT<\/strong><\/th>%<\/strong><\/th>\n<\/tr>\n<\/thead>\n
Cream for skin spots<\/td>2.0 to 4.0<\/td>\n<\/tr>\n
Cream for the eye area<\/td>1.0 to 3.0<\/td>\n<\/tr>\n
Cream for sensitive skin<\/td>1.0 to 3.0<\/td>\n<\/tr>\n
Cream for lightening skin<\/td>2.0 to 3.0<\/td>\n<\/tr>\n
After-sun product<\/td>1.0 to 3.0<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

Rita Corp., Assessa’s distributor at USA, will attend to the Anti-Aging Seminar on September 10th & 11th, hosted by HAPPI Magazine at New Brunswick, NJ and have chosen to promote QUIDITAT NWP as their table top ingredient.<\/p>\n","protected":false},"author":1,"featured_media":1107,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[76],"tags":[],"class_list":{"0":"post-1092","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-news"},"yoast_head":"\nQuiditat NWP at Happi Magazine Conference - Assessa<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/assessa.com.br\/en\/quiditat-nwp-at-happi-conference\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Quiditat NWP at Happi Magazine Conference - 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